About:Shanzai Culture,Cottage Culture,Chinaese Shanzai Culture,Shanzhai phone, Culture Phone
2009/04/23
Shanzai champion awards ceremony
This cottage(Shanzai ) is a desecration of Honor
Camera images of travel and tourism is a very common thing, to wear clothing to the role of the conversion time is understandable, but to accept the award wearing a dress, Deng podium as a "champion" to take photographs is wrong, there are blasphemous title smacks of Honor.
General tourist attractions to provide clothing to the needs of tourists, adventure tourists to meet the psychological, is to promote tourism as a means of economy, but also play a role in the dissemination of folk culture. However, any capacity can not give experience, such as Champion.
Championship is an honor, it is a symbol of the spirit as well as universal values. The version of the cottage is a champion awards ceremony with money in exchange for the "champion", making the podium and the loss of a certain sacred title. The belief is built on the basis of fear, if you can spend some money, "rash", will be the desecration of the natural flavor. Thus, such acts should not be. (MAO Zhong-bin)
Right when the game should not be too seriously
There are Internet users have pointed out that "there is no cultural connotation of development, is the (Olympic) the largest waste of resources." This is over-react. "Cottage version of the full set of Olympic champion award ceremony," compared to "genuine", even in the form of deceptive enough program, it is impossible to take seriously. Romance is so playing experience, why一惊一乍.
In fact, the nest is the place a carnival. Such as the International Olympic Committee, chaired the fourth Tromsø Ed said: the Olympics "for young people all over the world gathered together as brothers, as provided an opportunity." In fact, so the Olympics is more a carnival festival, held the Olympic Games, so that This "Carnival" to continue the argument, so the resources of the Olympic Games "development" is not contrary to the spirit of the Olympic Games.
Of course, the collection point fee is understandable. Olympic Games have long been market-oriented operation of the venues after the Games, of course, should also be the case. Moreover, the "nest" to reach a total construction area of 250,000 square meters, only health, safety, fire fighting, maintenance of these direct costs less than one year or less will not be 60 million yuan, to the "nest" is brought about by the operator pressure. "Bird's Nest" a lot of innovation in business, it can be considered a new contribution to the Olympic Games.
Therefore, as long as they are operating in the framework of the law, we may wish to "nest" a greater degree of freedom of operation. (Qian Su-Wei)
2009/04/22
South Korean media: China should completely eradicate the culture of cottage

China's cottage culture is intentional, or grass-roots wisdom? Is the attitude of inferiority, or grass-roots entertainment?
Not only that, but there was even a version of bird's nest cottage, cottage-like God seven spacecraft, like the Spring Festival Evening Show cottage. Cottage from the products, the development of a culture, a culture characterized by cottage there are three: first, very cheap, very convenient, but the quality is not靠谱; Secondly, the four "special", in particular, to imitate, in particular, can be copied , in particular, can not be original, in particular, can not be innovative. Third, the ordinary people to participate. Some people say that culture cottage, and let the people get benefits, and some people say that culture is a shame cottage, easily lead to the proliferation of counterfeit and inferior goods, piracy, it should be opposed. Dear listeners, cottage culture, especially low price, quality is not particularly reliable, you are such a "cottage culture" any ideas?
Cottage products, so why red?
Pei Yu: We are the culture, the whole transition, system construction, ideological, cultural construction also flawed in many ways, this cottage to take advantage of the many manufacturers, mobile phone firms that take advantage of such drilling. Cottage products this path there is no hope is dark because it is the low value-added, product design, plagiarism, infringement of the road. We look at firms in the escalating mobile phone, in fact, the more upgrades the more there is no hope, is that our regulatory and legal environment in the continuous improvement of copying and reproduction of the road is narrowing.
Zhou Qiang: I do not agree with loopholes that phone firms can not be said to all the cottage, I am the master of my domain, each with its own territory, and cottage has its own territory, international brands have their own territories.
Pei Yu: I can not agree with the territory that we want to rule, regardless of the market economy or a modern human, the rules are fair and say, cottage products, you do not observe the rule of law, of not abiding by the rules, you have no place.
Zhou Qiang: I do not agree that the emergence of firms, that is unfair to break the rules, the old pattern of subversion. Rules are not formulated by the high consumption group, and people can not break the rules on it?
Pei Yu: In fact, ordinary people not to break the rules, but rules are most in need, because the people, the grassroots is the vulnerable groups, the rules for many of the people and safeguard the rights of the grassroots. Cottage products What is the most crucial? Cottage is a defective product is a commodity. Products and goods is not the same as here can not be altered the idea of after-sales service of goods, including products +. Cottage products is the lack of after-sales service, and this is consumer fraud.
Zhou: You have also altered the idea. Cottage cottage does not mean mobile phone culture, there are many firms, the firms of various cultural phenomena, the cottage is not a simple cell phone.
Moderator: In fact, we buy a cottage in the product, all know that these are false, the packet LV cottage only 50 money, all know is false. However, a person bought, just like myself to buy a LV bag. Although it is false, but what she is willing to, fraud does not exist.
Zhou: Yes, what is fraud, that I made a fake, but I tell you this is true. This is a fraud. The cottage is a fake product, consumers are aware.
Pei Yu: Simulation cottage is why there KFG, you should not be a KFC? The design of other people's trademark rights, intangible assets, all copy for their own use, it is very despised business practices.
Zhou: We are cottage, screening should be treated, and that violation of intellectual property rights and legal, of course, we can not encourage, but not all firms are pirated, is infringing, are against the interest of others.
Pei Yu: A friend said that his mobile phone firms are not bad for three years, this is a typical example, consumers pay what to buy, the first is to buy products, the second is to buy services. Products and services to不能区别open, market economy, this is a complete consumer behavior concepts, we can not just look at how the firms performance, but also how to service, bad phone firms, the Department did not repair the bad, there is no responsible. It is a defective product, I say "fraud", not to say that products firms lie to you the money, it is your money pit!
Zhou Qiang: cottage phone problems, but usually the big brand mobile phone is also a problem, there is a certain brand of mobile phones, after I bought, but also problems keep, like you said, I went to repair, but the service is good, but But the quality of customs is still very much bother.
Pei Yu: we are talking about cottage, can not assume that the quality of brand mobile phone is perfect. We pay attention to rules, each of us should not be a wolf, of course, is not sheep, we are what? Is a compliance, and compliance with social order and cultural fair, orderly and fair problem is fundamental. If a person is willing to be someone else I am deceived, willingly deceived the freedom of the individual, but in the end how many people will willingly deceived them? I花了钱Why was willing to hang it?
Moderator: We can summarize the characteristics of the product firms, first, cottage products "strong" - ability to imitate almost be confused as real ones; Second, cottage products "low" - about a low price, so that people can afford, useful; Third, cottage products "soon" - the rapid production of composite system can be fast in popularity among the common people; Fourth, cottage products to meet the psychological needs of people - although not high-income groups, but also can be used on Our high-end consumer goods.
Pei Yu: I think words should be changed, you said cottage "strong", I said it was "false" to imitate the stronger force, the greater was false; Second, you say it is "cheap", I say is "inferior", people do not buy low quality goods, but low-cost low-quality, defective products. Third, you say "fast", I said, faster transmission of infectious diseases, infectious diseases spread quickly, we can not just speed. Fourth, you meet the psychological needs it, I think, or to meet the needs of a vanity.
Zhou Qiang: I do not say so. I do not agree with your point. You say it is "false", imitation can not be classified as "false", a person in their lives, always learning, always have to imitate, you can not say that he is false. First there is a process of imitation. You can not say it is false.
Pei Yu: I do not agree with you that, when a child is to imitate, we say that he is learning, but always an adult to imitate others blindly, we will say that he silly. Imitation of Modern China, as early as when? In an era of Lin and Wei Yuan, a sentence is "Yi Shi Yi skills to the system" to more than one hundred years now, fast 200 years, Chinese people should "grow up", and it should be "mature" the. The most typical character cottage is Li, a Westernization Movement, is a cottage campaign to imitate this, to imitate that, as a result, the big powers is always one step ahead of us, not the most advanced technology so that we imitate, we are always slow to imitate the half a beat, the results of its failures, there is no way to imitate. Copying more than one hundred years, the sober! ! Where is our creativity, our ability to innovate, where?
Entertainment cottage there is no sense in the end?
Jay Chou辣妹子player version of the "Compendium of Materia Medica"
Pei Yu: the song itself a problem, we have been able to hear the song, Jay Chou acquiescence because the existence of this song, if I do not agree with Jay, the copyright holder does not agree, then we can not hear this a song.
Zhou: The question is why it is there acquiescence Jay Chou, he still has a certain reason.
Moderator: Is there any entertainment in the end cottage significance?
Zhou Qiang: cottage entertainment of course, you worthwhile, cottage contains a lot of firms not only products, we should explore the cultural perspective. Our culture has been encouraging and the flourishing of a hundred schools of thought. Only in this way, people will more and more rich and colorful life.
Pei Yu: let a hundred flowers blossom and a hundred schools of thought, there is no right or wrong, but we need it from another point of view, the Wong family, flowers, and we of these "home" and "flowers", but also come up with their own attitude, and show their own point of view. Entertainment cottage have meaning? I think there is no significance. Cottage culture is of no value to the core of the culture, cottage culture if we can say that, it can be said that Chu Pa-chieh is a handsome guy!
Zhou Qiang: If we say that Chu Pa-chieh is so handsome, nor is it can not.
Pei Yu: lame. Cottage culture is meaningless, this is normal when a person is sleeping, you can say he was thinking of it? Thinking of a person can not live, we can not say what is the meaning that people can not be in the "significance" in life.
Zhou Qiang: I would like to ask Pei, what is entertainment? We look at animation cottage, cottage performances, is happy.
Pei Yu: people in entertainment are also the aesthetic needs, the grassroots will also have the right to have a sense of aesthetics. We should respect people's aesthetic standards, ah!
恶搞cottage culture is not?
Pei Yu: people need to vent, the need to balance their mental, is a恶搞exist, there is reasonable, we recognize the existence of恶搞, but we can not be said to be noble恶搞.
Zhou Qiang: I do not think it is恶搞, so I do not see, it reveals a people's psychological feelings. It is the wisdom of its own, to come up with things to the cottage is a very thoughtful, creative, is elite. However, by a shell, the performance of their ideas. People read, very pleased to be able to ignore his ideas.
Pei Yu: cottage version of A Dream of Red Mansions, what ideology, are copying the idea of A Dream of Red Mansions, there is no innovation. We are talking about entertainment, although the entertainment there is a "music" word, but the purpose of pleasure rather than entertainment, entertainment is aimed at people to have comfort, entertainment rather than music, the music when the music, when the cry will cry. We see the tragedy, crying mess, is not pleased, but the entertainment is tragedy. Entertainment is to meet the aesthetic needs of people, it is not simply fun.
Star cottage, will it turn red?
Moderator: Now we come to talk about the views of star cottage, for example, a cottage version of Luciano Pavarotti will not fire up?
Zhou Qiang: A cottage version of Luciano Pavarotti, not only looks like, but to sing, and so will be able to fire up. For example, our version of Star cottage, cottage, what version of Jay Chou's ... ...
Pei Yu: Jay Chou a cottage, cottage version of the fear of red瓦罗蒂not sure, he was just imitating, learning to die and I, super-me win ... ...
Zhou Qiang: you do not learn how the ultra?
Pei Yu: This is not to learn, this is plagiarism, a simple copy.
Zhou Qiang: learning process, first of all, the process is a copy. For example, we listen to the teacher in the classroom lectures ... ...
Pei Yu: But we can not always learn from an artist, a singer can not always imitate ... ...
Zhou Qiang: live and learn the old ah
Pei Yu: learning, but also innovation, can not live and reproduce old ah!
What is the mentality cottage?
Moderator: two guests wiped sweat, the two excited越说越ah, in fact, worthy of our cottage culture of discussion, why cottage fire in this way. We may wish to explore the "cottage mentality", for example, our animation and innovative small.
Pei Yu: We have the animation, is a Journey to the West, that is,宝莲灯, we see the world's cartoon, Transformers, Star Wars, are original works. This shows that our culture too complex to rely on, or the path of our culture is too dependent. We are now is the lack of innovation, innovation and cultural innovation. Our culture is indispensable, not the lack of inheritance, lack of innovation. We are now most needed is a culture of innovation and innovative thinking. Why we oppose the cottage culture, it is the old-fashioned culture, is to imitate, has done nothing of the culture is the culture of the regressive nature. We learned a lot, we have our own things!
Zhou Qiang: If we are learning a lot of learning very well what to say倒也没The question is, now, we did not inherit the succession, and there is no innovation and better innovation. For example, in terms of our education, that child's ability to imitate, innovation is not strong. However, we can not do not have a strong ability to innovate, to deny his strong ability to imitate.
Pei Yu: do not have a strong ability to innovate on the overall quality is low. We say that the mentality of mountain fastness, it is a cultural attitude of inferiority, we do not have the innovation, did not dare to try, does not do well, we are afraid of being ridiculed, fear joke, stuck to the Chinese people this is our national character a weakness.
Zhou Qiang: inferiority can not be said that it should be said that everyone has the chance of the ... ...
Pei Yu: There are opportunities, why do not dare to try new ... ...
Zhou Qiang: He is trying to ah ... ...
Pei Yu: He did not try to innovation, but in the attempt to copy, ah, ah ... in the attempt to back ...
Zhou: Why do I say that imitation is the retrogression?
Moderator: Well Well, the last in the program, and I hope you all in one sentence, to talk about cottage life is not valuable, it is not valuable to the cultural life of ordinary people?
Pei Yu: He is of no value to life, the cultural life of value, that is, eight words: cottage out towards the world, with international vision and civilizations to observe our culture and life.
Zhou: It is a valuable life, every day we eat a big meal, the time will need a long time to taste dishes, close to the lives of ordinary people.
Pei Yu: close to the lives of ordinary people there is nothing wrong, but also the aesthetic of the ordinary people, ordinary people also need to really, good, and the United States culture.
Zhou: Why do firms not true, the United States?
Pei-yu: The cottage is a fake and inferior of.
How do cultural phenomenon Shanzai culture
In general, the majority of the negative views that the cottage is the phenomenon of plagiarism, copying, infringing, vulgar acts, should be opposed and dealt with.
Cottage culture is a sub-culture, called deputy culture is the performance of cultural diversity.
But there is no need for the counter-culture of performance, but rather supplementary form of the mainstream culture of this culture do not have to make a fuss.
However, as a culture have a cottage in principle, there must be a line, not to this vice, when cultural patterns and cultural patterns.
Cottage phenomenon as a common social phenomenon, the formation and development of its necessity, rationality and positive meaning.
On the one hand, cottage products for the general income is still in the low level of the masses in a broader consumer choice, to make up for the poor segment of the consumer - that is, can not afford high consumption, but also to meet the rising standard of living.
Especially those just out of school near the University, a month before 2000 to earn money a young man, I like chasing fashion, but also must be less, "cottage" as a product of their consumption of natural selection.
Therefore, the "cottage" version of the quality of products may be unsatisfactory, and some even suspect the existence of infringement, but prices are generally available in ordinary income groups within the scope of acceptable.
。 As some commentators put it, "cottage" is more representative of the "grass roots" of consumer demand.
On the other hand, it should be noted with the rising trend of firms like more is showing a non-normative, laissez-faire, on China's markets are not yet mature, the impact of shocks.
At present, China is building a well-off at a crucial stage of life, more consideration should be given to the construction of perfect and efficient market system.
This phenomenon also reflects a consumer market in China must pay attention to the issue, that is, the majority of low-and middle-class consumer demand with the corresponding need to find a market.
More than 30 years of reform and opening up, people's living standards have indeed improved significantly, but the place of consumer goods and the price rate of increase than the population seems to increase the speed of income.
Than a luxury shopping mall, everywhere is an international brand, high-end shopping mall, inside of shoes, clothes at every turn is the 1000, 2000, for a general working class, to spend half a month, one month's wages to buy clothes or buy pairs of shoes, some would be too extravagant.
In our society, the poor and the rich, the want to enjoy the brand-name products, the problem is that the poor do not have enough money, they wanted to enjoy the brand-name products at low cost.
It should be said that this is the natural rights of the poor is a monopoly of high-end products, the people of a breakthrough.
Private firms phenomenon of imitation brand-name products, it is adapted to the universality of this emerging social demands, which have a necessity and a wide range of social infrastructure.
Well, can say that this creative imitation is not it?
Cottage phenomenon acts as a mimic, still has a certain creative:
First, imitation is the starting point of innovation, especially in today's world;
Second, firms have the ability to mimic the product of the costs to an absolute minimum in order to adapt to the needs of low-end consumers, which is itself a remarkable ability.
Phenomenon associated with the cottage of our country's basic national conditions and the future and destiny of the Chinese nation, which has extraordinary internal relations, that is: there is a need in China may also be drawn from the cottage is the wisdom and experience, go low-cost road to modernization.
On this issue, the network is imported, Western invention, but to get China, we have to put it "China" and allow it to meet our national conditions, so that ordinary Chinese people can afford.
This model, that is, the modernization of China's low-cost model.
For example, companies are now all over the introduction of sewage treatment methods, the cost is too high, it can not meet our conditions, but must be low-cost way to explore.
About cottage phenomenon, will inevitably want to talk about intellectual property rights. Phenomenon of the cottage is the biggest criticism from this point.
Intellectual property is a double-edged sword, can play a role in the protection of scientific invention, but also obstruct the progress of science and technology can play a negative role, the key is what we have taken measures to WTO.
In China, should be taken to protect intellectual property rights in order to protect the interests of the inventor, to encourage more people to participate in science and invention; but in dealing with the issue of international intellectual property disputes, we need not be too较真.
Throughout the history of the world, lagging behind the advanced countries the state, in a sense, no not through imitation and copying of products in advanced countries to achieve catch-up, and copied from the Netherlands to the United Kingdom Spain Netherlands plagiarism, copied from the United Kingdom from the United States to Japan copied the United States, almost so come over the.
We must know that the United States and Europe to China-Japan Joint waved up "intellectual property" big stick, and its main purpose is not intellectual property rights per se, but the technology of China's strict blockade, obstruct China's technological progress, an attempt to pressure China in the international industrial division of labor the bottom, never to work for them.
Western technology to break the blockade, we have to vigorously implement independent innovation, on the one hand, the existence of the phenomenon of tolerance cottage.
Cottage phenomenon lies in innovation and upgrading.
The first stage is to imitate, and then imitate the basis of innovation, the formation of some of the original product does not have additional features, the progressive realization of product upgrades, or step by step with independent intellectual property rights.
Therefore, "cottage" of the popular products, the relevant departments can not see the phenomenon, but it should be giving top priority, pondering about the background of the reasons for its rise.
As co-ordinate all government departments, while the promotion of people have come up with to spend their money in bank deposits in order to expand domestic demand and promote economic development, the other side is not what people should be more concerned about the living conditions and the spending power of reality, so in order to implement the expansion of domestic demand , the Government cottage phenomenon, it may be appropriate to guide and support.
The flow of Chinese mobile phone market is the cottage like?
"Cottage" is the target market: the main rural and secondary and tertiary markets
"Encircling the cities from rural areas" is a "cottage" is the marketing strategy, which can be effectively avoided with Nokia, Samsung, Motorola and other international direct competition between brands, but also can use the powerful advantage of low prices against domestic manufacturers.
And a number of reporters have identity, income, status of the exchange of different people from all walks of life will buy "cottage" is the problem, found that students in low-income workers more easily accept the "cottage" is from this that the "mountain fastness machine" or has its the existence of the market space.
Small and medium-sized cities and rural areas in the market, consumers often pay more attention to the functions of mobile phones, the appearance of the aspirations of the brand is relatively low, which allows "cottage" is an opportunity to see.
Foreign brands and the importance of the extent of the rural market is far from enough, three or four brands of domestic market and competition, "cottage" is a powerful advantage and price advantage, so Bird mobile phones, Amoi mobile executives had shouted loss is because the "black mobile phone."
After several years of the vast rural areas and second, the three-tier market, "intensive", "mountain fastness machine" was also firmer footing. It is understood that a number of domestic mobile phone brands envy "cottage machine" while at the same camp have turned to the cottage, only Amoi in the road trying to turn the struggling independent research and development, Amoi has also caught for this "different" ad.
Mobile phone firms - the appearance of innovation
Perhaps you feel that the iPhone is the world's most amazing mobile phone design, the constant in major broadcast media, and even physically uncomfortable Jobs site editors have become the eyes can be seen on the big news. iPhone
iPhone is not done by each vendor, and indeed, whether the perspective from which to analyze the designs are classic.
Mobile phone firms
You have not seen ahead of cottage machine consciousness and the ability to grasp the trend of fashion.
If you drive a little understanding of the cottage, you will understand that the world will not Jobs design team, but our fellow firms:
Perhaps you've seen the Chinese cigarettes, saw the Audi TT, seen on television Shenzhou 6 launch of the Olympic franchise stores in major Fuwa seen.
However, when all these things into the phone, I believe that in your mouth after opening directly into a grapefruit.
This has the connotation of, or the users of high culture turns a blind eye, but a lot of second and third line cities, farmer, small vendors who are concerned, it is most worthy of showing off one of the products.
Imagine Apple's uncle shared a cigarette with a phone call just finished, in the face of fruit wholesalers directly to the other side of the phone open, "Brother to cigarettes." This is certainly also give you the wholesale price to make a 8 fold .